Presenting: How to Be Found in AI Search: Practical Tactics to Get Your Brand Mentioned
People are increasingly asking AI tools like ChatGPT, Gemini, Google AI Overviews, Claude, Perplexity and Copilot which hotel to book, which product to buy, or which company to trust. But why does AI recommend one brand over another, and how can you influence that in a practical way?
In this session, AI visibility specialist Diana Moura introduces GEO (Generative Engine Optimization) in simple terms and shows how it helps your brand appear more often in AI answers, without needing a technical background. Using real examples, she explains what AI systems actually look for across your website, reviews and other online sources, and which changes make the biggest difference.
You will learn how to analyse the sources that AI search relies on, how to grow your brand mentions across those channels, and how to track the impact over time. You will leave with a clear GEO checklist, practical steps to improve your brand’s AI visibility, and easy ways to measure whether your brand is being mentioned and recommended more often by AI tools.
About Diana:
Diana Moura is the Founder and CEO of ASOagent AI and Teletab, where she helps companies increase visibility and growth in an AI-first world. A specialist in app growth, App Store Optimization (ASO), and AI-driven discoverability, she has helped businesses scale organic acquisition and navigate the rapidly changing search landscape.
Diana has spoken at the Lisbon AI Summit on AI Visibility and at AppsForum Lisbon on app marketing and discoverability in the AI era, among others. Her work focuses on the intersection of AI, Search, App Growth, and Digital Visibility.
Diana has worked with brands such as UBER, UBER EATS, MINICLIP, Inner Circle, Picture This, Carb Manager , App Generation, Sweatcoin, Tier Scooter and many others.
